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WETM Celebrates Nexstar’s Founder’s Day of Caring

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ELMIRA, NY (WETM) – WETM-18 News is your Local News Leader, and as part of the largest local television company in the United States, we have the responsibility to deliver more than high-quality journalism, local programming and a commitment to working with our advertising and marketing partners.

As our parent company, Nexstar Media Group, Inc, celebrates 25 years since the company was founded in 1996, we will continue the tradition that was established in 2016 with our Founder’s Day of Caring on June 17th. Founder’s Day is a day when employees are given paid time off to do volunteer work with non-profit organizations and public service agencies in their local community.

This year staff from WETM will be helping Habitat for Humanity at a build site in the City of Elmira.

Chemung County Habitat for Humanity is an affiliate of Habitat for Humanity International, a global, nonprofit housing organization working in nearly 1,400 communities across the United States and in approximately 70 countries around the world.

Their mission is:

Seeking to put God’s love into action, Chemung County Habitat for Humanity brings people together to build homes, communities and hope.

Chemung County Habitat for Humanity Mission Statement

And their vision is:

A world where everyone has a decent place to live.

Chemung County Habitat for Humanity Vision Statement

In years past, WETM staff has volunteered at Food Bank of the Southern Tier, Chemung County SPCA, Salvation Army, Elmira Community Kitchen, and painted flower boxes around downtown Elmira.

We will update this page as we go through the day with some pictures and videos from the worksite. You can find out more about the corporate initiative and the nationwide impact of our Founder’s Day of Caring below.

Nexstar Media Group, Inc., offers paid time-off to every employee to support their volunteer efforts on this special day each year. Celebrating 25 years in June 2021.


As the largest local television company in the United States, we have a responsibility to deliver more than high-quality journalism, local programming, and a commitment to working with our advertising and marketing partners in the 116 markets in which we operate. Our broadcasting and digital media businesses must be woven into the fabric of the local community. That means our employees should be regularly engaged in public service and helping others.

During the past 25 years, since the company’s founding in 1996, our journalists have witnessed the impact that local non-profit organizations and public service agencies have on the community—in times of crisis, these organizations mobilize quickly to help those most in need, often making a critical difference in the lives of millions of people every day. But they can’t do it alone. They need help—and that’s where we come in.

In 2016, Nexstar’s Founder, Chairman and CEO, Perry Sook, established the company’s “Founder’s Day of Caring.” Every year, during the third week of June, employees in each of Nexstar’s 116 television markets are given paid time-off to do volunteer work with non-profit organizations and public service agencies in their local community. The idea is to enable our employees to make a personal commitment to make the community a better place for everyone. You can see a list of some of the non-profit and public service organizations we’ve helped below; the list is long and we’re proud of it—from Habitat for Humanity to the American Red Cross to Meals on Wheels. The mission is to give back and give help where it is needed most. And we ask our television stations to cover our efforts in the hopes of inspiring our viewers, partners and advertisers to help, too.

In 2021, Nexstar’s “Founder’s Day of Caring” will take place on Thursday, June 17th. You can learn more about the day below.



  • 260+ charitable organizations
  • 4,000+ employees volunteering
  • 15,000+ estimated total employee hours donated


  • Habitat for Humanity
    Habitat for Humanity is a nonprofit organization that helps people in your community and around the world build or improve a place they can call home.
  • American Red Cross
    Every 8 minutes the American Red Cross responds to an emergency.
  • Meals on Wheels
    Meals on Wheels operates in virtually every community in America to address senior hunger and isolation.
  • Crossroads of Rhode Island
    Since 1894, we’ve been serving some of the most vulnerable people in our state. Today, we are the leading homeless services organization in Rhode Island.
  • Early Learning Centers of Lubbock
    Carver Heights, the first of five Early Learning Centers, began operation in 1943 in East Lubbock. Carver Heights served low-income families whose mothers were working in the war effort. In 1951, Carver was joined with another center, sponsored by the Junior League, to form the Day Care Associate of Lubbock, Inc.
  • Raleigh Rescue Mission
    Raleigh Rescue Mission transforms lives of homeless men, women and children by ministering to their physical, emotional and spiritual needs.
  • Redwood Empire Food Bank
    GET FOOD. Hungry? Food is not far. We have over 300 distribution sites in the five counties we serve: Sonoma, Lake, Mendocino, Humboldt, and Del Norte.


Follow Our Efforts on Social Media Using #NexstarCares


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