Thursday, May 23 is the 5th Annual “Red Nose Day.”
Although the global fundraiser wasn’t introduce to the U.S. until 2015, it’s been going on in the U.K. since 1988, when it was established by the nonprofit organization, Comic Relief.
The fundraiser has raised nearly $150 million since it started in the U.S. four years ago. According to the campaign’s website, money raised is evenly split to “support domestic and international programs that ensure children in need are safe, healthy, and educated.”
Every year, NBC puts the “fun” in “fundraising,” by hosting a night of celebrity performances and encouraging the public to call in and make a donation. Terry Crews will serve as the host this year, with performances and special guest appearances by Kelly Clarkson, Jane Lynch, John Legend, and many more. The program will also feature several vignettes depicting the hardships faced by children in the U.S. and around the world, illustrating the need for donations to help lift these kids out of poverty.
You can watch the special program tonight on WETM at 8 p.m.
To donate online, click here. You can also support the effort by purchasing a “red nose” at your local Walgreen’s.